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SCD advises Pmsquare on their sale to Cornerstone
PMsquare, an Australian IBM Premier Business Partner with a strong presence in the APAC region, merged with Cornerstone Performance Management. The merger was strategically driven to accelerate PMsquare’s growth in Asia while leveraging Cornerstone’s established Australian market presence.
Deal Rationale 
SCD Approach 
SCD Value Add 
Overview
Advisory & Preparation 2 months
Go-To-Market to Closing 3 months
Bilateral Discussions 1 to 1
Advisors
Sell Side Lawyers McCabes
Buy Side Lawyers Internal
Buy Side Financial Advisor Internal
Deal Rationale
PMsquare aimed to enhance its APAC growth through a strategic partnership while maintaining a strong Australian foundation.
Cornerstone sought to expand its footprint in Singapore and the Philippines, leveraging PMsquare’s established regional presence.
SCD Approach
Managed the transaction from preparation to completion, ensuring minimal management distraction.
Developed an investor-ready information pack, including a 3-Year Business Plan and Synergy Review, facilitating successful due diligence and negotiations.
SCD Value Add
Facilitated structured discussions on key operational matters such as compensation, reporting lines, and role definitions to maintain post-merger harmony.
Structured the earnout to create a win-win environment for both parties, ensuring long-term alignment.
Provided APAC-based deal support to navigate regional nuances, leveraging local presence and global reach.
Maintained deal momentum to ensure a successful closure within a compressed four-month timeline.
…”out of the box” way of thinking and “make it happen” attitude.
Co-Founder, PMSquare
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