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SCD Advisory supported 89 Degrees East’s management buy-in

Posted On : 30th March 2021

SCD Advisory is pleased to announce that it has supported 89 Degrees East’s management buy-in.

Alister Jordan has become a 50 percent equity partner of the company and will continue as Chief Executive Officer.

With this investment and change in ownership structure 89 Degrees East is well positioned to accelerate growth through offering a strong alternative to the major consultancy firms.

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Specialising in data, strategy and communications, 89 Degrees East has a team of 30 across Australia and a suite of clients ranging from ASX 200 companies, international organisations, Federal and State Governments, and the non for profit sector.

Prior to joining 89 Degrees East, Alister spent nearly a decade at Wesfarmers and Coles Group in a number of senior roles including, Chief Executive of Coles Express and Chief Executive of Coles online. Prior to moving to the corporate sector, Alister spent nine years working in the Federal Parliament and between 2008 and 2010 he was Chief of Staff to Prime Minister Rudd. He is currently Chair of UK HR tech company howamigoing.

Alister Jordan commented: “The needs of companies and governments are changing rapidly, creating considerable market opportunity for agile firms with deep subject matter expertise and functional breadth that can partner to deliver successful outcomes. 89 Degrees East has built an impressive client base over the past decade and I look forward to working with the team to expand the customer offer.”

Founder and co-owner of 89 Degrees East, Annie O’Rourke said: “From a one person show in the Bangalow Hills in 2009, 89 Degrees East has grown into a company with national reach and a capability to support our customers which I am really proud of. I’m really excited that this partnership provides us the opportunity to take the next big step, with the investment and leadership to grow our commercial offering.”

Pierre Briand, the Managing Partner of SCD Advisory:

 

It was a pleasure to advise Alister on his personal and professional journey, we will help him to realise his ambitions adding to the great capabilities of 89 Degrees East, some new energy and initiatives. We wish him great success in this venture!

 
Alister Jordan added on SCD Advisory’s role:

 

Pierre and his team provide insightful strategic advice on navigating this part of Australia’s consulting sector and I look forward to working with them in the future.

At SCD Advisory, we offer a range of services from deal preparation to transaction execution. Contact us at info@scdadvisory.com to find out more.

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Pierre Briand preview image
Written by: Pierre Briand, Founder & Managing Partner

Pierre brings 25 years of expertise in advising entrepreneurs, with a deep background in management and financial advisory across corporate finance, private banking, and wealth management. His extensive experience includes numerous sell-side and buy-side deals, IPOs, mergers, integrations, and consulting projects for both small businesses and large global corporations. As an established and highly regarded advisor, Pierre is known for his savvy, trusted guidance.

Pierre’s career began in Australia before he moved to France, where he worked with prominent business figures like billionaire François Pinault on M&A deals within the Artemis group. He then founded BC&D, an M&A small-cap firm in Paris, where he managed corporate advisory services across Europe, covering both origination and execution. His work extended beyond transactions, advising entrepreneurs on wealth management strategies to optimise the transition from business ownership.

In Paris, he held advisory roles at the Belgium Family Office (DeGroof) and as a senior private banker and head of the HNW segment for France at JP Morgan. Returning to Australia in 2015, Pierre established the ANZ subsidiary of a UK-headquartered M&A firm, executing 9 M&A transactions across Australia. In 2019, he launched SCD Advisory, where he has since completed 35+ transactions, earning multiple global awards in M&A advisory from 2021 to 2024. Notably, he was named ‘Deal Maker of the Year’ by Finance Monthly in 2022 for his sale of Hypothesis to McKinsey & Co.

Pierre graduated from the Business of Troyes in France and has a postgraduate in Corporate Finance from the University of Caen. He is also a certified Financial Analyst and a Graduate of the Australian Institute of Company Directors (GAICD). Pierre further enhanced his credentials by completing the “Leading Professional Services Firms” program at Harvard Business School. His track record and accolades highlight his dedication to excellence and his exceptional skill in delivering successful outcomes for his clients.

Pierre is French, Australian citizen, Overseas Citizen of India. He is married and has two children. He is passionate about international travel, gastronomy, sailing and golf. As an experienced sailor, his motto in business and life in general is: “We cannot direct the wind, but we can trim the sails”

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