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SCD Advisory acted as sell-side adviser to Viostream on their sale to Banyan Software

Posted On : 10th July 2024

SCD Advisory is pleased to announce that it has advised Viostream, a leading provider of an enterprise grade, live and on-demand video platform, on its sale to Banyan Software.

Banyan Software, a leading acquirer and permanent home for great enterprise software businesses, is excited to announce the acquisition of Viostream from Atlas Equity Partners and Bloom Equity Partners.

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Established for over 20 years, Viostream is a leading Australian provider of a centralized video library platform allowing users to group, organize and tag videos. Its video hosting transforms the way companies manage content online with unmatched enterprise security. Businesses have a wide range of uses for video, whether it be sharing an internal team call, communicating a product on the website, sharing a pitch deck for potential customer or investor communications. Viostream offers a highly secure, smooth painless user experience to manage all video content.

“I’m thrilled to welcome the Viostream team to the Banyan Software family. I’m looking forward to working with the team to provide even greater value to its customer base while exploring avenues for further growth.

Joining the Banyan group marks an exciting new chapter for Viostream. The investment process can be uncertain, yet from the beginning, we saw an investment thesis that made it clear Viostream’s future will shine the brightest with Banyan. We look forward to working with the Banyan team and leveraging their expertise to accelerate innovation and growth. Our customers are the core of Viostream, and we see this as a fantastic opportunity to continue and expand the value we provide to them. We can’t wait to see this opportunity unfold.

It’s been a great pleasure working with Paul and the rest of the Viostream team over the last few years. We are excited for the new owners to shepherd the business through its next chapter.

We are delighted to celebrate the many successes achieved during our partnership with Viostream. We are proud of Viostream’s growth as a leading enterprise video solution and look forward to following their continued progress with Banyan as their new partner.”

With respect to SCD Advisory’s role in the transaction, Bart MacDonald from Bloom Equity Partners (NYC) commented:

 

We could not have imagined a better partner than SCD Advisory to guide us throughout this process: Pierre and his team combined local expertise with x-border experience to execute this multi-geography deal with a very collaborative attitude and around the clock work ethic.

 

Jay Vasantharajah from Atlasview Equity Partners in Canada added:

 

SCD Advisory’s unparalleled transaction experience within the People and IP-based industry was invaluable in selling our software business in Australia. We are extremely pleased with the results and would highly recommend SCD Advisory to execute an M&A deal.

 

Pierre Briand, founder of SCD Advisory concluded:

 

It was a privilege and pleasure working with Viostream and their Financial sponsors and finding the right partner for them. We wish Viostream and Banyan software all the best for this new venture. For SCD, it is the 2nd sale of a software business within 6 months, confirming the M&A momentum of this sector we know intimately

At SCD Advisory, we offer a range of services from deal preparation to transaction execution. Contact us at info@scdadvisory.com to find out more.

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Pierre Briand preview image
Written by: Pierre Briand, Founder & Managing Partner

Pierre brings 25 years of expertise in advising entrepreneurs, with a deep background in management and financial advisory across corporate finance, private banking, and wealth management. His extensive experience includes numerous sell-side and buy-side deals, IPOs, mergers, integrations, and consulting projects for both small businesses and large global corporations. As an established and highly regarded advisor, Pierre is known for his savvy, trusted guidance.

Pierre’s career began in Australia before he moved to France, where he worked with prominent business figures like billionaire François Pinault on M&A deals within the Artemis group. He then founded BC&D, an M&A small-cap firm in Paris, where he managed corporate advisory services across Europe, covering both origination and execution. His work extended beyond transactions, advising entrepreneurs on wealth management strategies to optimise the transition from business ownership.

In Paris, he held advisory roles at the Belgium Family Office (DeGroof) and as a senior private banker and head of the HNW segment for France at JP Morgan. Returning to Australia in 2015, Pierre established the ANZ subsidiary of a UK-headquartered M&A firm, executing 9 M&A transactions across Australia. In 2019, he launched SCD Advisory, where he has since completed 35+ transactions, earning multiple global awards in M&A advisory from 2021 to 2024. Notably, he was named ‘Deal Maker of the Year’ by Finance Monthly in 2022 for his sale of Hypothesis to McKinsey & Co.

Pierre graduated from the Business of Troyes in France and has a postgraduate in Corporate Finance from the University of Caen. He is also a certified Financial Analyst and a Graduate of the Australian Institute of Company Directors (GAICD). Pierre further enhanced his credentials by completing the “Leading Professional Services Firms” program at Harvard Business School. His track record and accolades highlight his dedication to excellence and his exceptional skill in delivering successful outcomes for his clients.

Pierre is French, Australian citizen, Overseas Citizen of India. He is married and has two children. He is passionate about international travel, gastronomy, sailing and golf. As an experienced sailor, his motto in business and life in general is: “We cannot direct the wind, but we can trim the sails”

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