SCD Advisory acted as sell-side adviser to ProQuest Consulting on their sale to Decision Inc.

“Over the past 13 years, ProQuest has proven its commitment to innovation and customer success,” said Nicholas Bell, Group CEO, Decision Inc. “They’re recognised not only for the quality of their solutions but for a customer experience that stands out in the market; clients feel listened to, understood, and supported with solutions that match their needs and empower them to achieve the highest performance.

By combining ProQuest’s Salesforce expertise with our strengths in Artificial Intelligence (AI) and data, we’ll set new standards of excellence in delivering impactful technology solutions.”

As part of the acquisition ProQuest’s team will join Decision Inc. Australia, becoming part of the broader Decision Inc. group with ProQuest’s executives joining the Australian Exco. ProQuest’s focus on Salesforce will remain unchanged, while employees from both companies will gain opportunities to expand their skills and deliver even more advanced, integrated solutions to clients.

“ProQuest’s client-focused approach aligns with our values at Decision Inc., By combining ProQuest’s Salesforce expertise with our strengths in Artificial Intelligence (AI) and data, we’ll set new standards of excellence in delivering impactful technology solutions to our clients. The introduction of the team will increase the Decision Inc. Australia business to over 65 people locally and increase the Decision Inc business to just under 400 people” said Bell. “ProQuest’s clients can expect a seamless transition, with services continuing uninterrupted.”

Aymeric Zito will continue to lead ProQuest Consulting as Managing Director with Clive Roberts as Sales Director, ProQuest Consulting.

“Decision Inc. is renowned for its expertise in data strategy, management, and AI,” said Zito. “Their impressive portfolio of enterprise and government clients, combined with strong capabilities in AI, perfectly complements our Salesforce strengths. Together, we’re positioned to lead digital transformation, empowering organisations across the region to harness the full power of Salesforce, data, and AI.”

Pierre Briand, Founder of SCD Advisory commented:

This deal between a local Salesforce partner and an international buyer expanding their footprint in Australia is very illustrative of SCD’s expertise: this is the 5th salesforce partner we sold and the 2/3 of our transactions are cross border deals. We wish ProQuest and Decision Inc great success in their synergetic journey.

Commenting on SCD’s role in the transaction, Clive Roberts, Founder of ProQuest added:

We selected SCD as our advisor based on their track record in the salesforce ecosystem and their hands-on approach from preparation to execution of a deal. They have been very patient in helping us delivering this deal with great professionalism. We are very excited to join Decision Inc to accelerate our growth in Australia.